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Shop Ton Tram

Brief

Brief

Group Work

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In a context of innovation for the city of tomorrow, create a project around a theme and by using tools of design thinking (brainstorming, Journey Map, field interviews) to lead to an innovative project.

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Constraint: Create this project on a short time (3 days) with for objective a pitch of 5 min.

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Solution : Our idea is to change transport times to make them productive and especially through the promotion of a green mode of consumption. Eating fresh and local becomes a daily act and without any special effort. Our goal is to transform a tram cabin into a  local product sales shop and all the services linked. In this way " Shop ton Tram " encourages a consumption of proximity with a respect of the life cycle of the products. The network of the TAN © allows direct transport of merchandise between the producer and the consumer.

View from the Eating ring

General view

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